Legal

Privacy Policy

Last updated: April 27, 2026

FYF Technologies Inc. ("FYF," "we," "our," or "us") operates the Find Your 'Fit mobile application and the website usefyf.com (collectively, the "Service"). This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our Service.

By using the Service, you agree to the collection and use of information as described in this policy.

1. Information We Collect

We collect information you provide directly to us, including:

Account information: Your email address, used to create and authenticate your account via a one-time code.
Profile information: Your first name and style preferences you provide during onboarding.
Style and preference data: Occasions you shop for, price preferences, aesthetic preferences, and style information you enter to personalize your feed.
Wardrobe data: Items you upload to your wardrobe, including brand, size, fit feedback, and price paid.
Shopping activity: Items you save, lists you create, and affiliate links you tap.
Waitlist information: Your email address if you sign up on our website.

We also collect certain information automatically:

Device information (device type, operating system, unique device identifiers)
Usage data (screens viewed, features used, time spent in app)
Log data (IP address, access times)

2. How We Use Your Information

Create and manage your account
Authenticate you via email one-time codes
Power the personalized feed and style intelligence features
Rank and filter inventory based on your preferences and activity
Improve and develop the Service
Send service-related communications (not marketing without your consent)
Comply with legal obligations and prevent fraud

3. Sharing of Information

We do not sell your personal information. We do not share your personal profile or style data with third-party advertisers.

Service providers: Supabase (database infrastructure) and Resend (email delivery). These providers are contractually obligated to protect your data.
Affiliate networks: When you tap an affiliate link, you are redirected to a third-party website. We share only the information necessary to track the referral. We do not share your personal profile.
Legal requirements: We may disclose your information if required by law or court order.
Business transfers: In the event of a merger or acquisition, your information may be transferred as part of that transaction.

4. Style and Preference Data

Style data is used solely to personalize your experience within the app
We never share your style profile with brands, retailers, or advertisers
Data stored in your account profile is encrypted at rest
You can update or clear your preferences at any time from the Personalize screen

5. Data Retention

We retain your account data for as long as your account is active. If you delete your account, we will delete your personal information within 30 days, except where required by law. Waitlist email addresses are retained until you request removal or we launch publicly.

6. Your Privacy Controls

Access: You can view your profile data within the app at any time.
Correction: You can update your profile and preferences in the app.
Deletion: You can delete your account at any time from Settings → Delete Account. This permanently removes your account and all associated data.
Data portability: You may request a copy of your personal data by emailing us below.
Opt-out of notifications: You can disable push notifications through your device settings.

7. California Privacy Rights (CCPA)

If you are a California resident, you have the right to know what personal information we collect and use, the right to delete it, the right to opt out of the sale of personal information (we do not sell personal information), and the right to non-discrimination for exercising your privacy rights.

To exercise your CCPA rights, contact us at privacy@fyftechnologies.com.

8. Children's Privacy

The Service is not directed to children under 13. We do not knowingly collect personal information from children under 13. Users between 13 and 17 may use the Service only with parental consent.

9. Security

We implement industry-standard security measures including encrypted data transmission (TLS/SSL), encrypted storage at rest, row-level security policies on our database, and email-based one-time code authentication. No method of transmission or storage is 100% secure.

10. Third-Party Links

The Service contains affiliate links to third-party websites. When you tap these links, you leave our Service and are subject to the privacy policies of those third parties.

11. Changes to This Policy

We may update this Privacy Policy from time to time and will notify you of significant changes by posting the new policy in the app or sending a notification.

12. Contact Us

Email: privacy@fyftechnologies.com
Website: usefyf.com
Company: FYF Technologies Inc.